Explain the Elaboration Likelihood Model (ELM)

question 78

Essay

Explain the elaboration likelihood model (ELM).

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Definitions:

External Proposals

Proposals submitted from outside an organization, offering services, projects, or solutions to address the organization's needs or challenges.

Effective Summary

A concise and clear representation of the main ideas and important details of a document or presentation, without unnecessary detail.

Dishonest Tactics

Strategies or methods used to deceive, manipulate, or otherwise gain an unfair advantage in various contexts, including negotiations, competitions, and personal interactions.

Personnel

The employees or staff of an organization, often referred to in the context of their roles, management, and administration.