Statements Such As,"Money Talks," "That's My Car;isn't She Beautiful," and "The

question 32

Multiple Choice

Statements such as,"Money talks," "That's my car;isn't she beautiful," and "The wind moaned and screeched," are all examples of

• A)personification.
• B)personalism.
• C)metaphors.
• D)similes.

---

Definitions:

Strategic Planning

A methodical approach to imagining a preferred future, then converting this vision into general aims or targets and outlining a series of actions to reach these goals.

Operational Planning

The process of planning specific day-to-day activities and resources needed to achieve tactical objectives and support strategic goals of an organization.

Downward Flow

The transmission of information, commands, and policies from higher levels of an organization to lower levels.

Means-Ends Chain

A concept in psychology and marketing that describes how a product or service connects consumers' concrete attributes with their deeper values or end goals.