Examlex
In a cross-cultural study, Westerners were found to focus more on __________ whereas Easterners were more likely to focus on __________.
Product Form
The specific physical composition, shape, or configuration in which a product is offered to consumers.
Product Class
A category of products that serve a similar function or are bought by consumers for similar reasons, sharing certain attributes.
Innovators
Individuals or organizations that introduce new ideas or products, often leading change and development within a market.
Early Adopters
Individuals or organizations who start using new technology or products at the initial stage, shortly after it has been launched.
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