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Two friends are standing on opposite ends of a canoe.The canoe is initially at rest with respect to the lake.The person on the right throws a very massive ball to the left,and the person on the left catches it.After the ball is caught (ignoring friction between the canoe and the water) ,the canoe is
Product Line
A group of related products under a single brand sold by the same company, catering to a particular segment of the market.
Distribution Strategy
Deals with the marketing activities and institutions involved in getting the right good or service to the company’s customers.
Specialty Products
High-value goods or services that are distinctive in some way and are often sought after by consumers willing to make an extra effort to obtain them.
Convenience Products
Goods or services that are easy to obtain and meet the immediate needs of consumers.
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