Examlex
The want-satisfying power of a good or service is called _____.
Aversive US
An unpleasant or harmful unconditioned stimulus used in classical conditioning to produce a negative response.
Appetitive CS
A conditioned stimulus that predicts the arrival of a desirable outcome, often used in research to study how anticipatory behaviors are learned.
Unconditioned Stimulus
A stimulus that innately and spontaneously evokes a reaction without any previous conditioning.
Neutral Stimulus
A stimulus that initially produces no specific response other than focusing attention.
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