The Marketing Function Creates All of the Following Types of Utility

question 59

Multiple Choice

The marketing function creates all of the following types of utility EXCEPT _____ utility.

• A) time
• B) ownership
• C) place
• D) form

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Definitions:

Customary Pricing

Pricing strategy based on traditional costs and prices within an industry or market, often influenced by standard practices and competition.

Standardized Channel

A distribution or marketing channel that follows a uniform set of policies and procedures to ensure consistent quality and service.

Competitive Factors

Elements that determine a company's competitive advantage or disadvantage in the market, such as product quality, price, and customer service.

Market Price

The current price at which an asset or service can be bought or sold in a marketplace, determined by supply and demand dynamics.