If a Company's Target Market Is Small and Buyers Are

question 62

Multiple Choice

If a company's target market is small and buyers are concentrated in a specific geographical area,which distribution channel would be most effective?

• A)Direct channel
• B)Use of multiple market intermediaries
• C)Long distribution channel
• D)Producer to wholesaler to retailer to consumer

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Definitions:

Independent Variable

The variable that the experimenter manipulates as a basis for making predictions about the dependent variable.

Dependent Variable

In experimental and statistical research, the dependent variable is the outcome being studied, expected to change when the independent variable is altered.

Home Signs

Informal sign languages or gestures developed within families to communicate, often used when there are individuals who are deaf or non-verbal.

Protosigns

Primitive forms of sign language or gestural communication that may have been the precursors to spoken language in human evolution.