A Pulling Strategy Relies Less on Advertising Than Does a Pushing

question 53

True/False

A pulling strategy relies less on advertising than does a pushing strategy.

---

Definitions:

Spontaneous Remission

An unexpected improvement or cure from a disease or condition that occurs without medical intervention.

Psychological Disorders

Mental health conditions characterized by disturbances in thought, behavior, or emotion that lead to personal distress or impaired functioning.

Formal Treatment

Structured medical or therapeutic intervention designed to treat a specific condition or disorder.

Counterconditioning

A behavioral therapy technique involving the conditioning of an unwanted behavior or response to a stimulus into a desired behavior by association with a positive or negative stimulus.