During the Olympics, Several Nike Ads Were Aired That Demonstrated

question 139

Multiple Choice

During the Olympics, several Nike ads were aired that demonstrated the company's sponsorship of various events. Nike was using ___ to align their marketing efforts with charitable giving.

• A) business ethics
• B) cause-related marketing
• C) social responsibility
• D) ethical awareness

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Definitions:

Memorandum

A written document or note that serves as a means of communication or a record of information.

Sale of Goods

A commercial transaction in which a seller transfers ownership of tangible personal property to a buyer for a price.

Electronic Form

Digital or electronic format of documents or data, enabling electronic handling, storage, and transfer.

Enforceable

Pertains to a contract or obligation that is legally binding and can be upheld in a court of law.