Approximately How Much More Does It Cost to Attract One

question 9

Multiple Choice

Approximately how much more does it cost to attract one new customer than to keep an existing one?

• A) twice as much
• B) three times as much
• C) five times as much
• D) about the same

Understand the specific regulations related to product safety and labelling.

Learn about the regulation of debt collection practices and the rights of consumers.

Comprehend the specific role and application of consumer protection in electronic commerce and credit reporting.

Understand the concept of load factor and its importance in capacity management for the airline industry.

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Definitions:

NPV

A financial metric that calculates the total value of a project or investment by discounting future cash flows back to their present value and subtracting initial investment cost.

Scenario Analysis

A business planning technique in which the implications of variations in planning assumptions are explored. Also known as “what-if-ing.”

Abandonment Option

A financial decision allowing companies to cease a project or investment to avoid further losses.

NPV

Net Present Value; a calculation used to assess the profitability of an investment, considering the present value of its cash flows.