Global Brand Names Must Be Selected with Care, Because an Acceptable

question 144

True/False

Global brand names must be selected with care, because an acceptable name in one country may be unacceptable in another country.

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Definitions:

White Settlers

Individuals of European descent, particularly from the British Isles, who colonized parts of the Americas, Australia, Africa, and Asia, often displacing indigenous populations.

Wampanoags

A Native American tribe originally from southeastern Massachusetts and Rhode Island, known for their encounter with the Pilgrims at Plymouth in 1621.

Division of Carolina

This refers to the split of the Carolina colony into North and South Carolina in 1712, originally chartered as one territory by the English Crown.

Proprietors

Individuals or entities that own a business or property, characterized by having legal title and the right to use property at their discretion.