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MATCHING
Complete the following using the terms listed.
-_____ is extended by suppliers when a firm receives goods or services, agreeing to pay them at a later date.
Target Markets
Target markets are specific groups of potential customers identified by businesses as those most likely to purchase their products or services, characterized by shared demographics, interests, or needs.
Criteria
Standards or benchmarks used to evaluate or make judgments about the quality, success, or effectiveness of something.
Segment Consumer Markets
The process of dividing a consumer market into distinguishable groups of customers with similar needs or characteristics.
Bases
In marketing, identified segments of the broader market grouped by shared characteristics or needs to target products or strategies effectively.
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