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Wilson Links Products sells a product that involves two separate performance obligations: the SwingRight golf club weight and the SwingCoach teaching software. SwingRight has a stand-alone selling price of $150. Wilson sells both the SwingRight and the SwingCoach as a package deal for $200. The SwingCoach software is not sold separately. Wilson is aware that other vendors charge $100 for similar software, and Wilson's prices are generally 10% lower than what is charged by those vendors. Wilson estimates that it incurs approximately $65 of cost per copy of the software, and usually charges 50% above cost on similar products.
-Estimate the stand-alone selling price of the software using the adjusted market assessment approach.
Placebo Effect
A psychological phenomenon where a person experiences a perceived improvement in condition after receiving a treatment that has no therapeutic effect.
Nonalcoholic Drink
A beverage that contains no alcohol, often including soft drinks, juices, tea, coffee, and water.
Intoxicated
A state of being under the influence of alcohol or drugs, leading to impaired judgment, motor skills, and cognitive functions.
Placebo Effect
A phenomenon where a patient experiences a perceived improvement in condition due to a belief in the efficacy of a treatment that has no therapeutic value.
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