Examlex
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Market Segmentation
The process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers based on some type of shared characteristics.
Urban Cities
Densely populated areas characterized by high human settlement and infrastructure indicative of a significant economic, political, and cultural center.
Market Segmentation
The process of dividing a target market into smaller, more defined categories.
Shared Characteristics
Traits or features that are common among a particular group of people, items, or phenomena.
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