A Researcher or Observer Should Try to Subtly Communicate to Participants

question 18

True/False

A researcher or observer should try to subtly communicate to participants in a study the behaviours he or she anticipates,to bring about a desirable expectancy effect.

---

Definitions:

Customer Value

The perception of what a product or service is worth to a customer compared to the options available.

Fill Rate

A measure of the ability to deliver requested products to customers, typically expressed as a percentage of total orders that are fully satisfied.

CRM Data

Information collected and managed by a Customer Relationship Management system, detailing interactions and relationships with customers.

Loyalty-Card Program

A customer loyalty program that rewards customers for their repeated business with benefits like discounts or free merchandise.