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Explain why Wade and Tavris state that "Hypnotic responsiveness depends more on the efforts and qualities of the person being hypnotized than on the skill of the hypnotist."
Growth Rate
The percentage increase in a company's revenue or profit over a specific period.
Cost of Equity Capital
The return a company requires to decide if an investment meets capital return requirements and is typically used in the capital asset pricing model.
Price/Earnings Ratio
A valuation metric for a company that measures its current share price relative to its per-share earnings.
Growth Opportunities
Potential scenarios or plans that a company can undertake to increase its market share, revenues, or profitability.
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