Examlex
The cross-expert technique for developing new ideas involves asking experts from other fields to view the problem and suggest methods for solving it from their own areas of expertise.
Consumers
Individuals or groups who purchase goods or services for personal use and not for manufacturing or resale.
Promise
A declaration or assurance that one will do something or that a particular thing will happen.
Value
The importance, worth, or usefulness of something, often considered in terms of how much something is worth to someone.
Trade Dress
The visual appearance of a product or its packaging that signifies the source of the product to consumers, including features such as design, color, or shape.
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