Examlex
The two variables compared in the equity model are positives and negatives.
Price Competition
A type of competition in which companies try to attract customers by offering lower prices than their competitors.
Equilibrium Payoff
In game theory, the reward or outcome each player expects to receive when all players choose strategies that lead to a stable state where no player can benefit by changing their strategy alone.
Advertising Strategy
An advertising strategy is a plan designed to reach and persuade potential customers to buy a product or service or take any action desired by the advertiser.
Nash Equilibrium
A concept in game theory where players reach an outcome from which no player can benefit by unilaterally changing their strategy.
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