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A basic service set (BSS) is
Misleading Food Advertisements
Advertising practices that falsely represent the quality, nutritional value, or origin of food products, potentially deceiving consumers.
FDA
The Food and Drug Administration, a U.S. federal agency responsible for regulating food, drugs, medical devices, and cosmetics.
Lanham Act
The primary federal trademark statute in the United States, which provides for the registration of trademarks and offers protection against their infringement.
Creative Revolution
A significant shift in advertising during the 1960s that emphasized creativity and conceptual selling, changing the approach to marketing and advertising forever.
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