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New-Market Disruption Strategies Involve Identifying a Business That Will Let

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True/False

New-market disruption strategies involve identifying a business that will let a firm shift customers from a high-cost-to-serve to a low-cost-to-serve business model.


Definitions:

OTC Drugs

Medications that can be bought without a prescription, typically for the treatment of minor health problems.

Dietary Supplements

Vitamins, minerals, herbals, and other substances taken by mouth without a prescription to promote health and well-being.

Herbal Remedies

Treatments made from plants, herbs, and their extracts, used in traditional and alternative medicine to prevent or cure health issues.

Osteomalacia

A softening of the bones due to a deficiency of vitamin D or calcium, leading to fractures and deformity.

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