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Sometimes senior managers make decisions based on personal, and not shareholder, interest.
Demand Curve
A graphical representation showing the relationship between the price of a good or service and the quantity demanded by consumers, typically downward sloping.
Monopsony Power
The market power held by a single buyer to influence the price at which they purchase goods or services.
Elasticity Of Supply
The degree to which the quantity supplied of a good changes in response to a change in its price.
Marginal Value
The additional benefit received by consuming or using one more unit of a good or service.
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