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Choices about value-chain arenas, in conjunction with differentiators, solidify internal sources of competitive advantage.
Fixed Costs
Costs that do not vary with the level of production or sales, such as rent, salaries, and insurance premiums, remaining constant regardless of activity levels.
Break-Even Point
The juncture where the cumulative expenses equal total income, yielding neither a profit nor a loss.
Contribution Margin
The amount by which sales revenue exceeds variable costs of production, indicating how much revenue contributes towards covering fixed costs and generating profit.
Break-Even Sales
The amount of revenue from sales that equals the sum of the fixed and variable costs of production, resulting in zero net profit or loss.
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