The Financial Support of an Event in Exchange for Advertising

question 8

Multiple Choice

The financial support of an event in exchange for advertising privileges associated with that event is called

• A) event marketing.
• B) advertising expense.
• C) event sponsorship.
• D) a charitable donation.
• E) sales promotion.

---

Definitions:

Duty of Performance

The legal obligation of parties in a contract to fulfill their respective tasks or services as outlined in the agreement.

Agency Agreement

A legal contract creating a fiduciary relationship whereby the first party ("the principal") agrees that the actions of a second party ("the agent") binds the principal to later agreements made by the agent as if the principal had himself personally made the later agreements.

Dual Agency

A situation in real estate where an agent or broker represents both the buyer and the seller in the same transaction, leading to potential conflicts of interest.

Conflict of Interest

A situation in which an individual's personal interests could potentially interfere with their professional duties or responsibilities.