While Advertising Is Primarily Concerned with Product Image, Public Relations

question 27

Multiple Choice

While advertising is primarily concerned with product image, public relations concerns itself with

• A) delivering services.
• B) customer needs.
• C) public understanding and acceptance.
• D) brand equity.
• E) features and attributes.

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Definitions:

Flowcharting

A graphical representation of a process, illustrating the sequence of operations or steps involved, often used in planning and problem-solving.

Run Chart

A simple graphical tool used to display observed data in time order, commonly used in quality improvement processes to identify trends.

Priorities

The importance, ranking, or urgency assigned to tasks or projects, determining the order in which they should be addressed.

Procedures

Established methods or protocols followed in order to accomplish tasks or operations consistently and efficiently.