A Good Package Serves Four Functions: It __________ the Product

question 56

Multiple Choice

A good package serves four functions: it __________ the product, __________ the Dove Men+Care offers convenience to consumers, and is environmentally friendly.

• A) advertises, markets
• B) protects, sells
• C) sells, markets
• D) protects, markets
• E) sells, helps locate

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Definitions:

Secondary Reinforcers

Stimuli that have no inherent value but gain reinforcement power through association with primary reinforcers.

Slot Machine

A gambling device that generates random combinations of symbols on a dial, offering a chance to win based on the matching of these symbols.

Intrinsic Rewards

Rewards that are internally motivated, such as personal satisfaction or joy from performing a task.

Pleasure

A feeling of happiness or satisfaction derived from experiencing something enjoyable or satisfying.