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Sampling factors List the four important decisions an auditor must make when deciding to use sampling.
Blue Shirt
Often associated with the uniform of retail employees in certain stores, symbolizing approachability and assistance.
Service Quality Standards
Benchmarks established to ensure services meet customer expectations and requirements, fostering customer satisfaction and loyalty.
Delivery Gap
A discrepancy between a company's service delivery standards and the actual service delivered, often leading to customer dissatisfaction.
Positive Word of Mouth
The spread of favorable information and recommendations about a product, service, or brand through conversations among consumers.
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