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Explain Why Forecasting Is Important to Revenue Management

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Explain why forecasting is important to revenue management.


Definitions:

Predictive Analytics

The use of data, statistical algorithms, and machine learning techniques to identify the likelihood of future outcomes based on historical data.

Reverse Flows

The process of moving goods from their final destination back to the vendor or manufacturer for returns, recycling, or disposal.

Non-Value-Added Cost

This refers to expenses that do not contribute to adding value to a product or service from the customer's perspective, often considered for reduction or elimination in efficiency efforts.

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