Examlex
An individual can almost eliminate risk by taking a small share in many independent events or by taking advantage of the predictability associated with large numbers of independent events.This strategy is known as:
Product
An item or service created through a process to satisfy consumer needs or desires.
Price
The amount of money required to purchase goods or services, serving as a reflection of value, costs, and market demand.
Dual Distribution
Dual distribution refers to a marketing strategy where a firm reaches its customers through two or more different types of distribution channels.
Merchandise
Products or goods that are bought, sold, or traded, often within the retail industry, to satisfy consumer needs and wants.
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