Examlex
Because one person's spending is another person's income:
Discounting
The practice of reducing the price of goods or services, typically to attract customers or move excess inventory.
Enhance Customer Perceptions
Strategies aimed at improving how consumers view and evaluate a company's products or services.
Markdowns
Reductions in the selling price of goods, often to clear old stock or respond to reduced demand.
Complementary Products
Products that enhance the use of a primary product or are better used in conjunction with the primary product, increasing customer satisfaction and sales opportunities.
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