When Toshiba and IBM Shared the $1 Billion of Developing

question 76

Multiple Choice

When Toshiba and IBM shared the $1 billion of developing a memory chip facility to transfer to a new IBM plant in Virginia, which entry mode were the firms using?

• A) Franchising
• B) Licensing
• C) Strategic alliance
• D) Exporting

---

Definitions:

Child Rearing

The process of supporting and promoting the physical, emotional, social, and intellectual development of a child from infancy to adulthood.

Aymara Indians

Indigenous people native to the Andes mountains in South America, known for their rich culture and traditional way of life.

First Laugh Ceremony

A tradition among the Navajo where a celebration is held for a baby's first laugh, marking the child's transition into the community.

Perceived Environment

The way in which an individual or community views and interprets their surrounding environment, based on personal experiences and cultural background.