Porter's Value-Chain Analysis Attempts to Identify

question 36

Multiple Choice

Porter's value-chain analysis attempts to identify

• A) primary activities of the firm.
• B) the competitive advantage of the firm.
• C) support activities of the firm.
• D) the value-added of each activity.

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Definitions:

Ethical Resistance

The act of opposing actions or decisions that violate moral principles or codes of conduct.

Lowball Technique

Getting someone to commit to an attractive proposition before its hidden costs are revealed.

Hidden Costs

Expenses not readily apparent at the time of purchase or decision-making, which can make a product or service more expensive than initially thought.

Cognitive Dissonance

A psychological state of tension that occurs when an individual holds two conflicting thoughts, beliefs, attitudes, or values at the same time.