In 2014,a Soft Drink Company Trying to Find Ways to Boost

question 9

Multiple Choice

In 2014,a soft drink company trying to find ways to boost sales over their competitors compiled these data about consumers: age,weekly consumption,diet vs.regular preference,cola vs non-cola preference,and geographical location.

• A)Who: Soft drink companies; Cases: Each company is a case; What: Age,weekly consumption,diet vs.regular preference,cola vs.non-cola preference,and geographical location; When: June,2014; Where: United States; Why: To find ways to boost sales.
• B)Who: Consumers; Cases: Each consumer is a case; What: Age,weekly consumption,diet vs.regular preference,cola vs.non-cola preference,and geographical location; When: 2014; Where: Not specified; Why: To find ways to boost sales.
• C)Who: Consumers; Cases: Each consumer is a case; What: Age; When: 2014; Where: Not specified; Why: To find ways to boost sales.
• D)Who: Consumers; Cases: Each consumer is a case; What: Age,weekly consumption,and geographical location; When: 2014; Where: Not specified; Why: To develop new products.
• E)Who: Soft drink companies; Cases: Each company is a case; What: Age,weekly consumption,diet vs.regular preference,cola vs.non-cola preference,and geographical location; When: 2014; Where: Not specified; Why: To find ways to boost sales.

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Definitions:

Taboos

Social or cultural prohibitions or restrictions that dictate certain behaviors, practices, or discussions are unacceptable or forbidden within a community or society.

Mores

Socially accepted standards and customs that are considered essential to the well-being and functioning of a culture or society.

Folkways

Norms for routine or casual interaction; these are the everyday practices and customs that guide social behavior in a society.

Laws

Established rules of conduct enforced by governmental authority to maintain order and protect rights and properties.