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Refer to the scenario below to answer the following questions.
TopCup Coffee (Scenario)
Catrina has been working as a manager in TopCup Coffee for six months now. In that time she has noticed that the total sales have grown a scant half percent. The owner, who does not work in the business directly, commented in a recent meeting that unless the sales picked up over the next six months, he would consider closing the business. Catrina has since looked seriously into the operations and armed with a textbook on operations management from her college days, she is determined to change both the coffee shop operations and the sales picture.
-Catrina knows from her course in operations management that when the employees have all the required knowledge and tools they will be able to ___________.
Mother
A woman in relation to her child or children, to whom she has given birth or who she is raising with a maternal role.
Subbranding
The practice of creating a secondary brand within a main brand to appeal to different market segments or highlight particular product qualities.
Corporate Brand
The overall identity of a corporation that reflects its values, reputation, and products, recognized and valued by consumers.
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