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Describe the Different Approaches That a Company May Use When

question 52

Essay

describe the different approaches that a company may use when it decides to go international. Provide specific examples for each.


Definitions:

Fields of Experience

Domains or areas in which consumers have direct personal interactions, shaping their perceptions, attitudes, and behaviors toward products or services.

Communication Process

The transmission of information and understanding from one person to another involving a sender, message, channel, receiver, feedback, and context.

Source

The origin from which something comes, such as the supplier of raw materials or components for manufacturing.

Communication Channel

A medium through which information is transmitted from one entity to another.

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