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Refer to the scenario below to answer the following questions.
International Entrepreneurs (Scenario)
Jennifer and James have formed an entrepreneurial venture to develop software for banks and other financial institutions. Their company is growing, but in looking for opportunities in the future, they decide to explore international operations.
-Jennifer and James decide to allow a company in Hong Kong to use the rights to their software, its brand name, and product specifications in return for a fee based on sales. This agreement best illustrates which of the following international expansion strategies?
Talent
A natural aptitude or skill possessed by individuals.
Human Capital
Represents the economic value of a worker's experience and skills, including education, training, intelligence, skills, health, and other things employers value such as loyalty and punctuality.
Differences in Talent
Variations in the natural abilities, skills, or competencies among individuals that can impact productivity and earnings.
Doctoral Degrees
Advanced academic degrees awarded by universities, recognizing the highest level of expertise in a specific field of study.
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