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Refer to the scenario below to answer the following questions.
The Strategic Management Process (Scenario)
Kerry is vice-president of operations at Delta Corp. The company president has asked Kerry to lead the strategic management process that will help guide Delta through the next five to ten years. At next week's management meeting, Kerry must give a presentation that explains the process. In preparation, Kerry begins by reviewing the steps in the strategic management process from his university textbook.
-When Kerry reaches the end of the strategic management process, he will be at which step?
Continual Adjustments
An ongoing process of making small changes or modifications to improve or maintain performance in response to changing conditions or feedback.
Unfreezing
The process within change management that involves overcoming inertia and dismantling the existing "mindset" to overcome resistance to change.
Changing
The process or act of making something different, often in the context of improvement or adaptation.
Refreezing
The process of stabilizing a group or organization after a change has occurred, ensuring that the changes made are permanent and integrated into the norm.
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