When a Communication Requires Employees to Follow Their Job Description

question 55

Multiple Choice

When a communication requires employees to follow their job description, or to comply with company policies, communication is being used to ________.

• A) control
• B) motivate
• C) inform
• D) persuade
• E) direct

Recognize the self-serving bias and its effects on personal and situational attributions.

Identify internal versus external causes in the attribution process.

Understand the impact of pessimistic and optimistic explanatory styles on individual psychology.

Comprehend the historical and theoretical background of attribution theory.

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Definitions:

Four Ps

A marketing model that identifies and optimizes the four key elements of marketing: Product, Price, Place, and Promotion.

Planning

The process of setting objectives, outlining strategies, and developing actions to achieve goals.

Long-Term Relationships

Enduring engagements or associations between individuals, groups, or companies, emphasizing mutual benefit, loyalty, and sustained interaction.

B2B Marketing

Business-to-business marketing, which involves companies that sell products or services directly to other businesses.