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Before Making Decisions About the Operations Process, Operations Managers Must

question 74

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Before making decisions about the operations process, operations managers must consider the goals set by marketing manager.


Definitions:

Preserve Ongoing Relationships

The act or strategy of maintaining continuous and beneficial interactions and associations with others over time.

Outside Order Taking

A sales process that involves sales representatives visiting potential customers in their locations to take orders directly.

Point-Of-Purchase Displays

Marketing materials or advertising placed next to the products they are promoting, typically found at the point of purchase in stores.

American Greetings

A company that produces greeting cards and other social expression products, known for its wide range of cards for various occasions.

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