Examlex
Which of the following is not an innovation introduced by Burger King?
Sales Promotion
Marketing activities aimed at increasing consumer demand and stimulating sales for a limited period.
Crest Toothpaste
A brand of toothpaste recognized for its dental hygiene products.
50-Cents-Off Coupon
A promotional tool that offers a discount of fifty cents on a particular product or service, used to stimulate sales and attract customers.
Direct Marketing Tools
Tools and channels such as email, SMS, telemarketing, and mail order catalogs that marketers use to directly communicate and engage with potential customers.
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