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Mary Gonzalez recently expanded her chain of flower shops. As the only small flower shop located in major airports in the Midwest, she has a unique operation. She has 72 employees in 30 shops, and although her company isn’t dominant in its industry, her shops are busy year round. To accommodate her unique clientele, Mary developed the idea of packaging flowers in small waterproof pots that won’t leak either in the airport or aboard planes.
-Gonzalez's shop managers regularly think of new ways to market their products,improve their quality,keep them fresher,and meet consumer needs.In this respect,Gonzalez's business is unusual among small businesses.
Gay Liberation Movement
A social and political movement of the late 20th century that sought to achieve equal rights and societal acceptance for LGBTQ+ individuals.
Stonewall Riots
A series of spontaneous, violent demonstrations by members of the LGBTQ community against a police raid that took place at the Stonewall Inn, New York City in 1969, marking the beginning of the modern gay rights movement.
Sexual Scripts
Sexual scripts are socio-culturally constructed guidelines that define how individuals are supposed to feel and behave in sexual contexts.
Symbolic Interactionists
Sociologists who study how people use symbols to create meaning and communicate with each other in society.
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