Complete Table 19 Table 193
Michael's Utility Schedule in Table 19

question 78

Multiple Choice

Complete Table 19.3 below.Assume the price of cola is $8 per unit and the price of pretzels is $4 per unit.
$\begin{array}{llllll}\text { Units of}&\text { TU of}&\text {MU of }&\text { Units of}&\text {TU of }&\text {MU of }\\ \text {Cola }&\text { Cola}&\text {Cola }&\text {Pretzels }&\text { Pretzels}&\text {Pretzels }\\\hline 1&40&40&1&30&30\\2&\_\_\_&32&2&\_\_\_&20\\3&96&24&2&66&16\\4&112&\_\_\_&5&84&\_\_\_&\end{array}$
Table 19.3
Michael's Utility Schedule In Table 19.3 the marginal utility per dollar of the second cola is

• A) 10.
• B) 6.
• C) 4.
• D) 12.

Distinguish between organizational, product, and litigation crises.

Understand the stages and focus areas of crisis communication.

Recognize the strategies organizations use in responding to crises, including apology and compensation.

Assess the effectiveness of crisis plans through postcrisis review.

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Definitions:

Cognitive Interpretation

The process by which individuals perceive, understand, and make sense of their surroundings through mental processes.

Autonomic Arousal

The activation of the autonomic nervous system, responsible for involuntary physiological responses to stimuli.

Conscious Experience

The awareness of internal or external existence, including thoughts, feelings, and perceptions.

James-Lange Theory

The James-Lange Theory proposes that emotions result from the interpretation of bodily responses to external stimuli, before the emotion is experienced.