Examlex
Compare and contrast the advantages and disadvantages of standardized global marketing and adapted global marketing.
Discrimination Learning
A cognitive process where an individual learns to respond differently to various stimuli that are not identical.
Excitatory Generalization
The process whereby a conditioned response is observed not only to the conditioned stimulus but also to stimuli that are similar to the conditioned stimulus.
Inhibitory Generalization
Inhibitory generalization refers to the process whereby learned inhibition to a certain stimulus is generalized to other similar stimuli.
Stimulus Contrast
The difference in intensity or quality between two stimuli, which can affect perception and behavioral responses.
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