Most Companies Are Started by Individuals Who Live by Their

question 124

Multiple Choice

Most companies are started by individuals who live by their wits.They visualize an opportunity,construct flexible strategies on the backs of envelopes,and knock on every door to gain attention.What stage in marketing strategy are these individuals in?

• A) Exponential marketing
• B) Formulated marketing
• C) Entrepreneurial marketing
• D) Intrepreneurial marketing
• E) Innovative marketing

Prepare basic budget statements, including the income statement, cash budget, and balance sheet.

Calculate direct labor and raw materials requirements for a production budget.

Understand the sales budget and its role in forecasting cash receipts.

Appreciate the benefits of budgeting within an organizational context.