______________ Is One of the Five Major Promotion Tools Used

question 9

Short Answer

______________ is one of the five major promotion tools used to build a positive corporate image and to handle unfavourable stories and events

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Definitions:

Bearer Instrument

A negotiable financial instrument, such as a check or bond, that entitles the holder in possession to the rights of the instrument, with no need to prove ownership.

Assignee

The party who receives rights or interests in a contract from the assignor.

Holder

An individual or entity that legally possesses a negotiable instrument, such as a check or promissory note, and has the right to enforce its terms.

Certificate Of Deposit

A savings certificate with a fixed maturity date and specified fixed interest rate, issued by banks to individuals investing money for a period.