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When Using Displays,discounts,coupons,and Demonstrations,firms Are Using the Tactic of ___________

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When using displays,discounts,coupons,and demonstrations,firms are using the tactic of ___________.


Definitions:

Nonmaterial Culture

The aspects of a society's culture that are not physical, including beliefs, practices, norms, and values.

Cultural Studies

An interdisciplinary field focused on understanding the ways in which culture is constructed and maintained, looking at its relationship to power, identity, and societal structures.

Material Culture

The objects created in a given society.

Content Analyses

A research method used to systematically evaluate the presence of certain words, themes, or concepts within texts or sets of texts.

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