If Canon Follows a Low-Price,low-Margin Strategy for a Product,what Impact

question 29

Multiple Choice

If Canon follows a low-price,low-margin strategy for a product,what impact will it have on competitors?

• A) They will not be able to compete or may leave the market.
• B) They will want to compete against Canon.
• C) They will advertise less.
• D) They will advertise more.
• E) They will bundle their products.

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Definitions:

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The art of motivating a group of people towards achieving a common goal.