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Clusters of Marketable Groups of Customers with Similar Likes,dislikes,lifestyles,and Purchase

question 109

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Clusters of marketable groups of customers with similar likes,dislikes,lifestyles,and purchase behaviours can be identified by multivariable segmentation systems that merge and analyze geographic,demographic,lifestyle,and behavioural data.


Definitions:

Physical Sex

The biological and anatomical characteristics that define male and female organisms, including reproductive organs and genetic makeup.

Transgender Children

Children whose gender identity differs from the sex they were assigned at birth.

Gender Schematic

A cognitive framework that organizes information based on gender-related associations, influencing how individuals process and interact with their environment.

Androgynous

Describes someone who does not fit neatly into the conventional distinctions of male or female gender roles, but instead exhibits or feels a balance of both.

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