When New Port Shipping Uses Segmented Marketing,it Targets Several Segments

question 36

Short Answer

When New Port Shipping uses segmented marketing,it targets several segments and designs separate offers for each one.This approach is called ________ marketing

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Definitions:

Social Inequality

The existence of unequal opportunities and rewards for different social positions or statuses within a group or society.

Conflict Theory

A sociological perspective that sees social life as a competition, focusing on the struggle for resources, power, and inequality.

Socialization

The process by which individuals learn and adopt the norms, values, behaviors, and social skills appropriate to their society.

Socialization

The process through which individuals learn and internalize the norms, values, and behaviors appropriate to their society.