Which of the Following Statements Supports the Criticism That Marketers

question 39

Multiple Choice

Which of the following statements supports the criticism that marketers benefit from creating false wants?

• A) People have strong defenses against advertising and other marketing tools.
• B) Advertisers use the mass media to create materialistic models of the good life.
• C) People seek information when making important purchases and often do not rely on a single source.
• D) The high failure rate of new products shows that companies are not able to control demand.
• E) Even minor purchases that may be affected by advertising messages lead to repeat purchases only if the product delivers the promised customer value.

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Definitions:

Reference Voltage (V-Ref)

ECU or ECM conditioned voltage (usually 5 volts DC) supplied to various sensors (such as thermistors, potentiometers) in vehicle electronic circuits. In most cases, a portion of the voltage is returned to indicate the status of the sensor.

Truck Chassis

The base frame of a truck onto which other components like the engine, axles, and cab are mounted.

One-Way Switch

An electrical switch that controls a circuit from one location, allowing the user to turn the power on or off to a device or light fixture.

Electrical Circuit

A closed loop or pathway that allows electric current to flow through one or more paths between power sources and electrical devices.