Marketing Management Cannot Always Control Environmental Forces

question 37

True/False

Marketing management cannot always control environmental forces.In many cases,it must settle for simply watching and reacting to the environment.

---

Definitions:

Dominant Strategy Equilibrium

Dominant strategy equilibrium exists in a strategic game when each player has a strategy that yields the highest payoff regardless of the strategies chosen by other players.

Swerve

The act of suddenly changing direction, often to avoid a collision or obstacle.

Not Swerve

A term used in game theory, typically referring to a situation where players in a game or dilemma choose not to change their strategy or direction despite potential conflict.

Nash Equilibrium

A concept in game theory where no player can benefit by changing strategies while the other players keep theirs unchanged.